Today's consumers expect apparel that's both functional and comfortable, but how do you merchandise that flexibility to fairly compare or differentiate your products from the competition? The variety of new fabrics with stretch and innovative new garment construction make it almost impossible for the average consumer to make educated buying decisions. FlexNumber™ is a universal rating system that helps your prospective customers understand just how versatile your garments are. Most importantly, FlexNumber™ builds consumer confidence in your innovative offerings and helps justify the inherently higher costs these products often carry.
FlexNumber™ is made up of two components — a fabric's StretchScore™ and a garment's FlexScore™.
StretchScore™ is a standardized measurement that represents a fabric's stretchability. This proprietary scoring system is based on a fabric’s weight, overall elasticity, and directional elasticity. As stretch increases, so too does its StretchScore™.
We know it's not all about the "stretch". Every year new technology helps us better understand the body's movements and how garments are restricting freedom of motion. FlexScore™ measures the unique characteristics of a garment's construction that make it more flexible. This proprietary system analyzes elements like gussets and paneling, the size of those elements, and the bulk created or reduced by those elements. These components help us arrive at a FlexScore™.
Garments made from stretchable fabrics and constructed with innovative features are extremely comfortable and can significantly reduce the energy needed to wear them. But this does not come without a cost. Fabrics with a high StretchScore™ will generally be more expensive and garments with a highFlexScore™ will undoubtably cost the manufacturer more to make. Building this type of technology into a product without a system for justifying the cost benefits to the end consumer can doom an entire product line. With decades of experience in the retail apparel industry, we've seen it firsthand. FlexNumber™ is a first-of-its-kind system that will give consumers an apples-to-apples comparison of a given product and its competitors in the market. Get your products rated today and stretch your profits in new and innovative ways!